PERSONAL INFORMATION WE COLLECT
When you visit the Site, we automatically collect certain information about your device, including information about your web browser, IP address, time zone, and some of the cookies that are installed on your device. In addition, as you browse the Site, we collect information about the individual web pages or products you visit, the web sites or search terms that link you to the Site, and information about how you interact with the Site. We refer to this automatically collected information as “Device Information.
We collect information about devices using the following technologies:
– Cookies” are data files that are placed on your device or computer and often include an anonymous unique identifier. For more information about cookies and how to disable them, visit http://www.allaboutcookies.org.
– Log files” track actions that occur on the Site and collect data, including your IP address, browser type, Internet service provider, referral and exit pages, and date and time stamps.
– Web beacons, tags, and pixels are electronic files used to record information about how you navigate the Site.
In addition, when you make a purchase or attempt to make a purchase through the Site, we collect certain information from you, including your name, billing address, shipping address, payment information (including credit card numbers, email address and telephone number). We refer to this information as “Order Information”.
HOW DO WE USE YOUR PERSONAL INFORMATION?
We use the Order Information we collect in general to fulfill any order placed through the Site (including processing your payment information, shipping arrangements, and providing invoices and/or order confirmations). In addition, we use this order information to:
Examine our orders for possible risks or fraud; and
When you agree with the preferences you have shared with us, we will provide you with information or advertising related to our products or services.
We use the device information we collect to help us detect potential risks and fraud (in particular, your IP address) and, in general, to improve and optimize our Site (for example, by generating analysis of how our customers navigate and interact with the Site and to evaluate the success of our marketing and advertising campaigns).
SHARING YOUR PERSONAL INFORMATION
We share your Personal Information with third parties to help us use your Personal Information, as described above. For example, we use Shopify to run our online store – you can read more about how Shopify uses your personal information here: https://www.shopify.com/legal/privacy. We also use Google Analytics to help us understand how our customers use the Site; you can read more about how Google uses your Personal Information here: https://www.google.com/intl/en/policies/privacy/. You can also unsubscribe from Google Analytics here: https://tools.google.com/dlpage/gaoptout.
Finally, we may also share your Personal Information to comply with applicable laws and regulations, to respond to a subpoena, search warrant or other lawful requests for information we receive, or to otherwise protect our rights.
As described above, we use your personal information to provide you with specific announcements or marketing communications that we believe may be of interest to you. For more information on how targeted advertising works, you can visit the Network Advertising Initiative (“NAI”) education page at http://www.networkadvertising.org/understanding-online-advertising/how-does-it-work
You can unsubscribe from some of these services by visiting the Digital Advertising Alliance opt-out portal at http://optout.aboutads.info/
DO NOT TRACTE
Please note that we do not alter our Site’s data collection or usage practices when we see a Do Not Track signal from your browser.
If you are a European resident, you have the right to access the personal information we hold about you and to request that your personal information be corrected, updated or deleted. If you wish to exercise this right, please contact us using the contact information below.
In addition, if you are a European resident, we note that we are processing your information in order to fulfill any contracts we may have with you (for example, if you place an order through the Site), or otherwise to pursue our legitimate business interests listed above. In addition, please note that your information will be transferred outside of Europe, including Canada and the United States.
When you place an order through the Site, we will retain your Order Information for our records unless and until you request that we delete this information.
For more information about our privacy practices, if you have questions or if you would like to file a complaint, please Contact Us.